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Re: tradeing cars


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Posted by wisbaker on January 11, 2015 at 10:45:45 from (173.26.84.185):

In Reply to: tradeing cars posted by Icuby on January 11, 2015 at 06:24:25:

Been on both sides of the new car sales desk, you put up with the garbage and drama because that's the way cars are sold. You can complain about the stuff the dealers pull, but car buyers have been known to pull some unethical stuff too. They justify it by saying the dealer was lying so they do the same to level the playing field. Don't know how many times folks came in to buy a car and all they were worried about was the price, only to come back a week later because they didn't get what they wanted, and yes it was my fault they slime me on the survey so I don't qualify for my bonus. If the only way 75% of the people can be made to buy a car is to convince them I have the best deal in town and we're losing money, the dealers that can make folks believe that are the ones that sell cars. Or to put it another way the process seems to select the best liars for success. A lot of your success in getting a good deal on a car lies in your attitude and a little knowledge. Attitude- realize the dealer is a business and has to make some money, yes there may be times they can sell a car at a loss, sometimes it's really a loss, sometimes they're getting other money coming into the deal that you don't know about so they're still making money. Knowledge- know what you want and be familiar with the trim levels, options and packages. Know what their mark-up is and find out if they have holdback (money rebated to them at the time of sale) most of the time you just find the percentage of the mark up and can work from there. Have financing arranged before hand, if you can get a loan at say 9% know what that's going to cost you (your bank or credit union may give you the decimal number you multiply the price by for the payment), the dealer may be able to beat it, if so take the dealer's finance. Understand they may be able to get you a better deal on the financing and still make some money on the financing. Cash deals can be a strong bargaining point but I saw some deals where they negotiated a better deal with financing and then paid the loan off in 4-6 weeks. This means the dealer lost their finance commission and maybe rolled the car for a few hundred less than they normally would.

Most new car buyers don't know a good deal when they see one. Most of the buyers I dealt with stated they weren't buying a car that day. A few were offered some golden deals they turned down and got really mad when the same deal wouldn't float a few days later, but things change. Maybe the factory cash expired, maybe we started a new month, maybe we sold a car after you were in and that was the "magic" unit that we hit our goal with and made our bonus. Maybe after the shopper left we found out we made a mistake on the deal, we would of lived with it if you'd taken the deal but now we won't. Maybe you told us you weren't shopping us but just wanted to go to dinner, then proceeded to go to another store (owned by us) and tried to work a deal with them on the same car we were talking to you about, when you returned to our store we couldn't sell you the car at the price you were offered because our sister dealer bought the car from us (paying more than you were willing to pay) figuring they'd sell it to you.


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