Deere is still Deere because they have never been first to the plate with anything. They're always cautious to not be the first to blow big dollars on innovation. They milk their technology to the end of it's relevance. They're generally good at building good quality equipment and supporting it effectively because they've generally managed their fundamentals well rather than squandering assets on wild eyed schemes... but there is nothing remarkable about Deere in any other way. But to counter your other point, they are quite a large, diverse company. Much like Cat, they also have a LARGE foot print in the construction equipment market and that in some measure probably smooths out the bumps in the ag sector. None of the others had that on the same scale so as to be meaningful.
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Today's Featured Article - Grain Threshing in the Early 40's - by Jerry D. Coleman. How many of you can sit there and say that you have plowed with a mule? Well I would say not many, but maybe a few. This story is about the day my Grandfather Brown (true name) decided along with my parents to purchase a new Ford tractor. It wasn't really new except to us. The year was about 1967 and my father found a good used Ford 601 tractor to use on the farm instead of "Bob", our old mule. Now my grandfather had had this mule since the mid 40's and he was getting some age on him. S
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