Long Agribusiness, LLC, or LongAgri, was founded in 1941 in Tarboro, North Carolina. It built only a few tractors itself before it started importing BMC and BMC Nuffield tractors under the Long brand. It later imported tractors manufactured in Italy by Massey Ferguson/Landini, as well as Romanian-built Universal (UTB) tractors (beginning in 1971). The Universal UTB's provided the bulk of their line-up. IN 1997, they began importing Farmtracs from India, and in 1999, LongAgri began importing tractors from LG Tractors in South Korea under the LandTrac brand.
LongAgri had purchased a portion of Universal (UTB). By the 1980s, the company was struggling. Alvarez & Marcell, Inc took over the company to turn it around. In 1998, Escorts Group of India purchased 49% of the company and began importing Farmtrac tractors under the LongAgri banner. In 2002, Escorts made the agreement to purchased the remaining 51% of the company. It was eventually renamed Farmtrac N.A.. The LandTrac line merged in under the Farmtrac banner, but the LongTrac Universal (UTB) line remained.[2] Farmtrac N.A. went bankrupt in 2008, and the inventory was purchased by Montana Tractors.
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Today's Featured Article - Show Coverage: Journey to Ankeny - by Cindy Ladage. We left Illinois on the first day of July and headed north and west for Ankeny, Iowa. Minus two kids, we traveled light with only the youngest in tow. As long as a pool was at the end of our destination she was easy to please unlike the other two who have a multitude of requirements to travel with mom and dad. Amana Colonies served as a respite where we ate a family style lunch that sustained us with more food than could reasonably fit into our ample physiques. The show at Ankeny
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