Probably the same reason as everything is priced $XX.99.99.99.99
It's because of human perception. Merchants at the highest levels know that your eyeball transmits one message to your brain at $4.00 for something and an entirely different message at $3.99. The eyeball captures the 3 vs 4 and disregards the rest. Ever notice that an item on sale is priced at $xx.99 but the SALE tag says SAVE $5.00, not SAVE $4.99?
It's like my sister, a professional, advanced degreed, artist does a charcoal of something, like an elephant I have and deliberately leaves part of it incomplete...like the edge of an ear. She says that the eyeball transmits the signal "ear" to the brain and the brain fills in the line for you in your mind.
Tell me this....why is the stupid (clad copper these days) penny still in circulation? To make a case for $3.99 vs $4?
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Today's Featured Article - Tuning-Up Your Tractor: Plugs & Compression Testing - by Curtis Von Fange. The engine seems to run rough. In the exhaust you can hear an occasion 'poofing' sound like somethings not firing on all cylinders. Under loaded conditions the tractor seems to lack power and it belches black smoke out of the exhaust. For some reason it just doesn't want to start up without cranking and cranking the starter. All these conditions can be signals that your unit is in need of a tune up. Ok, so what is involved in a tune up? You say, swap plugs and file the points....now tha
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