Mark, as a consumer what bill? That's the point. It isn't the consumer's bill. So if you want the consumers money to pay bills you either offer them something they just cannot get elsewhere or you provide what they want. It's that simple. Why do you think that people say "the customer is always right"? That's because the customer is the one spending the money you need in your pocket. And today the food customer has other options. And when they pick the other stuff over your stuff you now have 4 options. 1: Change! 2: Convince them you stuff is as good as the other. 3: Keep doing what you are doing and make less money. Or 4: Quit.
OK, cold hard fact. Some farmers may be struggling but as long as there is food in the store to buy it's not the average consumers problem! It's the farmers problem! And sense most farmers care little about city slicker problems why should the city slicker care about his?
You will note I haven't taken sides in the food fight. I have just addressed the problems with people's take on the food issues, the fact that more and more people are buying into what they think is the healthier option, and the fact that farmers raising GMO crops, caged birds and feed lot animals have done very poorly at addressing the masses concerning food safety. They have also failed to convince the general public that ethanol mandates are good.
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Today's Featured Article - Listening to Your Tractor - by Curtis Von Fange. Years ago there was a TV show about a talking car. Unless you are from another planet, physically or otherwise, I don’t think our internal combustion buddies will talk and tell us their problems. But, on the other hand, there is a secret language that our mechanical companions readily do speak. It is an interesting form of communication that involves all the senses of the listener. In this series we are going to investigate and learn the basic rudimentary skills of understanding this lingo.
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