Definition of bait and switch. 1 : a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one.
I would say that what they did falls into that category. Problem would be bringing charges against them and making them hold up in court.
That tactic is used by a lot of businesses, usually found where commissioned sales people are employed.
I fell for one several years ago after I bought my first house. Got an unsolicited quote for homeowners insurance in the mail, a really good price! So I call, salesman made me an appointment. I show up with my current policy in hand.
He immediately presented me with a quote much higher than the original, and higher than what I was paying at the competition!
I looked at it, asked why I should accept his offer. He said no real reason other than I was there and he could sign me up right away.
"What???"
He didn't have an answer as to why his offer was higher for the same coverage.
I proceeded to tell him and the rest of the staff and potential customers that in reality I had been outright lied to to get me in the door and waste my time dealing with liars and thieves!
Still, every year they know when my policy will renew, here come the same offers from multiple agencies...
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