Well, its a not that bad of a deal completely. But stores have either charged an extra core charge onto battery price, or wanted a battery returned as a core for years. I don't have an O'Reilly's close, so I use other similar chain stores. But I'll bet if you walked into an O'Reilly's today to purchase a new battery, they would either 1. want a core battery in exchange, or 2. charge an extra core fee that would be refunded to you when you bring your old battery in. So, this is apparently something extra they are doing to acquire even more batteries. The core thing alone would catch most people of thier old batteries. The others I guess have already paid for their battery cores sitting around at home and just didn't know it. Why are they doing this?? Well obviously to promote business within the store, since this money is put on a card and can only be spent in thier stores. And a RED FLAG fir me is, I'll bet batteries for re-cycle are worth more than $10. Last time I checked my local salvage yard, they were paying $15, but that's been awhile back and not a current price. All they want out of the old batteries is the lead for melt down. You can run over a battery with a bull-dozer and pick up the pieces and still sell them as an old battery.
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