Depends on what you re advertising. My business is a specialty repair service, so local advertising isn t really a good choice for me. The best local advertising we have is community involvement. People see it when you re out helping others. I have went with basic yellow page adds, and put more into radio. With radio, you have to have a good drive time slot. My theory is if people hear my add, when they open the phone book or go online, they see my name and say "hey, I remember hearing about those guys."
If selling something, I would agree Craigslist is a good choice. How many of us hop on and at least browse thru craigslist, when we re looking for something...
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Today's Featured Article - Show Coverage: Journey to Ankeny - by Cindy Ladage. We left Illinois on the first day of July and headed north and west for Ankeny, Iowa. Minus two kids, we traveled light with only the youngest in tow. As long as a pool was at the end of our destination she was easy to please unlike the other two who have a multitude of requirements to travel with mom and dad. Amana Colonies served as a respite where we ate a family style lunch that sustained us with more food than could reasonably fit into our ample physiques. The show at Ankeny
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