Do you want to retain current customers? A postcard with a bit of an offer can get them off their duff; but good service & friendly business atmosphere likely does a lot more to retain those folk.
If you are looking for new customers, a radio ad, newspaper ad, regional farm paper ad (if your business is farm-related) will let new people know you are out there. Postcards to old customers won't bring new business, if you are looking for new people you need to place your name where it hasn't been seen before, and hope one out of 1000 calls you....
Bulliten boards are kinda for small local lawn care business, etc; can work for you, just depends on what your business is. Depends what people you need to get your advertising in front of - homeowners, hobby farmers, real farmers, everybody, or what.
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Today's Featured Article - Listening to Your Tractor - by Curtis Von Fange. Years ago there was a TV show about a talking car. Unless you are from another planet, physically or otherwise, I don’t think our internal combustion buddies will talk and tell us their problems. But, on the other hand, there is a secret language that our mechanical companions readily do speak. It is an interesting form of communication that involves all the senses of the listener. In this series we are going to investigate and learn the basic rudimentary skills of understanding this lingo.
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