CL is good. I sell quite a bit on there but I have found some things are better marketed in your local newspaper--if free. Our paper gives people 5 free ads a month for items up to $500.
Older folks read the paper and don't look online. It's a whole new market. I had a wheelchair ramp for sale with no bites on CL. Put in in the paper and it sold quickly and then had 3 more people call wanting it badly enough to ask where I got it in the first place (yard-sale). Right market demographic for the item being sold.
Push mowers are another one that sell in the paper very well. Why? I think it's because nobody else is advertising them there. I can have the only pushmower in the paper for a week and there are a lot of people who do read the paper and don't go online and they need pushmowers too. CL is flooded with pushmowers and it's hard to stand out.
Dog houses also sell well in the paper.
Not sure about this "gator" but I haven't used my 5 ads this month so I though I'd try. No bites on CL yet. I will not worry until 12/15 however. As Christmas nears it should sell.
Hardest thing is advertising with so few words and no picture. One ad read "Fender, '68 Ford F100, right front, GC" Good ad? Well, one guy called me at 6am thinking it was a Fender guitar! Probably stoned out of his mind.
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