JD Sure has changed today and not for the better in my mind. They do not want independent dealerships. They want corporate clones that are locked to the company so tight that JD can do whatever they want. If JD could they would not have privately owned dealerships today. Deep down JD would love to own the whole thing top to bottom. Vertically integrated top to bottom.
Think not??? I was at dealership principle meetings 30 years ago where they talked about too many dealerships and how this effected the company margins. They had the corporate drive then to close down stores.
JD used to be a real classy act. I would have loved to have gone to the New Generation Tractor Intro when the 4010s where announced to the public. IRC it was held on the King Ranch in Texas. The first dealer I worked for talked about how JD treated the dealers like Kings during that Intro.
Sure different years later when JD started driving dealerships out. Changing sales targets and market share minimums to force the single store dealerships out of business. Towards the end at the last store I worked at JD changed the area of responsibility for our store. On paper we where supposed to service the entire county. Even though there where two other JD stores in the Country. I will use the above 100 HP tractors as an example. JD claimed that nationally JD sold 60 of the total tractors that were 100 HP or larger. So in our county if all brands sold 10 100 HP tractor we where supposed to sell 6 of them. Anything the other dealerships counted against us. So if we did not sell the 60% JD cut our volume discount.
I could go on for hours about how JD designed the fall of many dealerships. The very people that BUILT the JD market share and customer support. JD Corporate people had little to do with customer service. The majority of that was at a direct dealership cost. One example is pickup and delivery for warranty issues. JD pays nothing. Loaner while your tractor is worked on. JD once again pays nothing.
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