In my opinion the relationship with a dealer is the critical element in loyalty. When a dealer cares (especially about the medium/small farmer) the loyalty becomes glue. When the dealership gets bigger than its britches, things go down hill fast. Another factor has been the consolidation and closing of dealerships such that either the above snotty attitude becomes the norm, or the location closes forcing a change to a closer competitor. Today, the availability of on line parts makes brands less dealership centric. Jim
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Today's Featured Article - Listening to Your Tractor - by Curtis Von Fange. Years ago there was a TV show about a talking car. Unless you are from another planet, physically or otherwise, I don’t think our internal combustion buddies will talk and tell us their problems. But, on the other hand, there is a secret language that our mechanical companions readily do speak. It is an interesting form of communication that involves all the senses of the listener. In this series we are going to investigate and learn the basic rudimentary skills of understanding this lingo.
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